Skip to Main Content
View Inventory
Buying a car has never been easier
    Alfa Romeo
    Alfa Romeo
      Jaguar
      Jaguar
        Land Rover
        Land Rover
          Maserati
          Maserati
            Porsche
            Porsche
              Volvo
              Volvo

                WELCOME TO BERGSTROM PREMIER MOTORCARS

                Bergstrom Premier Land Rover Jaguar Volvo Porsche Maserati Alfa Romeo in Appleton, WI treats the needs of each individual guest with paramount concern. We know that you have high expectations, and as a car dealer we enjoy the challenge of meeting and exceeding those standards each and every time. Allow us to demonstrate our commitment to excellence!
                Our experienced sales staff is eager to share its knowledge and enthusiasm with you. We encourage you to browse our online inventory, schedule a test drive and investigate financing options. You can also request more information about a vehicle using our online form or by calling (800) 667-3854.
                Value Your Trade Find the Perfect Car Financing That Works Find Your Career

                  FEATURED NEW LUXURY VEHICLES | SHOP NOW!

                  Whether you're looking to buy or lease a new vehicle, Bergstrom Premier Motorcars has got you covered! Our team is looking forward to helping you find the perfect luxury vehicle. We have 36 brands to choose from across 32 different locations. If you don't see what you need on our website, we will help you find it.
                  Shop new

                    FEATURED USED LUXURY VEHICLES | SHOP NOW!

                    Every pre-owned vehicle we sell goes through an extensive certification process. Whether it is the manufacturer's certification or Bergstrom Automotive's 123-point Pre-Owned Vehicle Promise Certification, your vehicle is guaranteed to be up to the highest standard.
                    Shop Used

                      SERVICE & PARTS | SCHEDULE SERVICE

                       We take care of all makes and models in our state-of-the-art facilities. Our goal is to return your vehicle to you at factory specifications. Enjoy complimentary beverages and cookies while you wait, along with free Wi-Fi. All service visits come with complimentary car washes and courtesy shuttle service.
                      Schedule Service

                        Hours Of Operation

                        Premier Motorcars Sales

                        Monday
                        Tuesday
                        Wednesday
                        Thursday
                        Friday
                        Saturday
                        Sunday
                        Closed

                          Premier Motorcars Service

                          Monday
                          Tuesday
                          Wednesday
                          Thursday
                          Friday
                          Saturday
                          Sunday
                          Closed