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Process | Price Protection Guarantee


The Basics


  • Price Protection Guarantee (PPG) covers the dealer price. Dealer price is defined as vehicle price, documentation fee, dealer destination fee or any other taxable fee, not including manufacturer incentives.
  • Vehicle must first be purchased from Bergstrom Automotive.
  • Price Protection Guarantee is in effect for seven days from date of purchase.
  • Price from other dealer must be documented on a purchase order, signed by a manager and supported by a valid business card. (Other dealer must be located within 75 miles of the Bergstrom Automotive location.)

Vehicle Guidelines

New Vehicle Guidelines

  • Vehicle must be of same year, make, model, trim level, equipment and MSRP.
  • Mileage must be +/- 500 miles.

Pre-Owned Vehicle Guidelines

  • Vehicle must be of same year, make, model, trim level, equipment.
  • Vehicle must be certified at the same level.
  • Vehicle must be supported by an AutoCheck or CarFax.
  • Mileage must be +/- 1,000 miles.